About Us

 

 

We are a locally owned and operated retail business dedicated to providing quality, educational, and unique products, along with personal customer service.  

We try to align our mission with that of the American Specialty Toy Retailing Association (ASTRA), which is to build our business around specialty toys, which generally are "designed with a focus on what the child can do, rather than what the toy can do."  This is important, because it then passes the focus to features of play over features of the toy.  

We think a child's play area should should be filled with curiosity, creativity, discovery, exploration, and imagination, and where even hands on learning and instruction are disguised as play.  Our goal is to help you create that environment specifically for your child(ren) and their friends.